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1) Jack in the Box; 2) Nike Soccer; 3) Honda Element; 4) Cingular Sounds; 5) Aquafina
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“Scion just became first automaker to run a campaign in Second Life, releasing virtual cars in the popular metaverse. Toyota’s progressive brand announced the initiative at the Second Life Community Convention in San Francisco.”
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“Universal Music, the world’s largest music company, is backing a start-up that will allow consumers to download songs for free. It will rely on advertising for its revenues…”
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“Amanda Congdon, the former host of the hit video blog Rocketboom, is reemerging at PopURLs, an online aggregator of news headlines, videos, photos and podcasts. Congdon reportedly plans to launch her own video blog in September.”
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“Clear Channel is expanding its online video-on-demand initiatives, launching a featured called Video Six Pack. Available on over 119 Clear Channel Web sites, the new feature spotlights six videos personally selected by a well-known artist.”
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“The New York Times Co. is undergoing a slow makeover by purchasing assets outside the newspaper business. In recent years, the company acquired Web portal About.com and invested in the Discovery Channel. Its latest buy: movie info database Baseline Studi
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“Dow Jones and Journal Register are putting a handful of slow-growing community newspapers up for sale as they focus their efforts on the Internet. Journal Register calls the newspaper market “extremely challenging” and says its online operations generate
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“Our new organization better balances our print and online resources.”
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“…TiVo announced it struck a deal with Omnicom Media Group, which houses media shops OMD and PHD, in which it will purchase TiVo’s second-by-second-audience-measurement research and fund a separate engagement study that uses TiVo’s DVR behavioral data.”
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“Google Inc. plans today to begin letting consumers download and print free of charge classic novels and many other, more obscure books that are in the public domain.”
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“…an $18.00 Universal application that opens your playlists to the world. You can pick and choose which you would like to make publicly available and that’s it. Now your Mac has been transformed into a music streaming machine…”
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“Midnight Beep Softworks releases Midnight Inbox, Public Beta 1: A complete and elegant GTD® solution for OS X”
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“Grabs YouTube videos from the web and copies them to your video iPod, Mac, or PlayStation Portable.”
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“The result is Mediacart, a shopping cart ad system that runs digital ads and promotions — via high-resolution video screens without audio — that will soon be tested in a major grocery retailer in the Northeast.”
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“The theory is that a WiFi-equipped iPod would be able to stream music from Internet radio stations and even purchase and download songs Over The Air (OTA) from the iTunes Music Store. “
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No Mac support but they say it’s “forthcoming”…
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Now available for download…
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“The advantage to this approach is that the ‘casts will be listenable at much higher speeds. Many people claim to be able to listen to most podcasts at 2.5x or faster.”
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“…a new app called FairUse4WM can be used to strip Windows Media DRM 10 and 11…”
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“The new effort will be a supersite pooling the public radio system’s collective resources…it will have all music forms – including classical, jazz, folk, opera, AAA, electronica and alternative – from its 815 public radio stations around the coun
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“Electronic Arts Inc. joined an emerging effort to transform games into a medium for marketers, reaching agreements to distribute advertisements over the Internet into the titles of the world’s largest games publisher.”
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“…he re-designed web site will allow listeners to access thousands of hours of on-demand audio content from the station’s database of user-generated programming.”