links for 2007-07-01
30 06 2007 Comments : No Comments »Categories : Links
I want an iPhone. But not yet.
29 06 2007
Yes. I want an iPhone. However, I won’t get one until:
1) It becomes available on Verizon
OR
2) AT&T’s network coverage improves
AND
3) AT&T delivers a real 3G network
Until then, I’ll stick with my BlackBerry 8830, thankyouverymuch.
Technorati Tags: iPhone, AT&T, BlackBerry 8830, Verizon Wireless, BlackBerry, Apple
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Categories : Apple, Brand Experience, Gadgets, Tech, Wireless
links for 2007-06-30
29 06 2007-
“Through Visto, iPhone users can experience secure mobile access to current as well as legacy versions of both Microsoft Exchange and IBM Lotus Domino corporate messaging platforms.”
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“A few Facebook-resident widgets have been bought out by relatively bigger companies. Google has started a ”Google Gadget Ventures” program, where it will fund third-party widget/gadget developers who develop apps for iGoogle.”
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“Nielsen, the measurement and media firm, has bought out mobile measurement and metric firm Telephia.”
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“YouTube, Yahoo Video, and Metacafe were found to have strict counting requirements - generally requiring long views, and often ignoring multiple views from the same computer. AOL, MySpace, and Revver were found to have much looser counting methods.”
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“NBC2Go will broadcast the Wimbledon tennis tournament live to mobile phones using Verizon’s V Cast service.”
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“NBCU and NEWS CORP.’s new venture will focus on professional content, not user-generated videos.”
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“AT&T continues to rollout U-verse. The IPTV service is now available in Ohio, the eighth state to gain coverage. U-verse currently has fewer than 50,000 subscribers, but At&T expects to sign up 10,000 new customers per week by the end of the year.”
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“CNN plans to unveil an overhaul of its Web site on July 1 with an emphasis on video. The new CNN.com will add live news video feeds and feature widescreen (575×325 pixel) clips.”
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“Newspapers are launching more online services that let readers contribute their own content. An effort at Gannett’s Cincinnati Enquirer, called GetPublished, attracted 1,180 user-generated stories last month.”
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“In Germany, Oracle Taps Brainpower of Customers”
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“Currently, Netflix commands 75% of this market, but Blockbuster’s rival service added more subscribers (800,000) than Netflix for the first time in the first quarter of 2007.”
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“Mochila…has signed deals to make images from three major photo agencies — Getty Images, Zuma Press and Jupitermedia — available for licensing…”
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“The company is offering free personal digital lockers that will synchronize media and contacts, and transfer them between devices over-the-air.”
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“Blockbuster settled a patent dispute with Netflix, which claimed Blockbuster copied Netflix’s method of letting customers order DVDs online.”
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“United Auto Group will use a Web-based ad model for the U.S. release of the Smart car, hoping to tap profitable niche markets.”
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“MySpace founders Chris DeWolfe and Tom Anderson are said to have made a “very aggressive” compensation proposal to News Corp. for when their contract is up in October. The pair wants a two-year deal worth $50 million, plus a $15 million investment fund.”
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“At ARF Audience Measurement: Creating a Need for Cross-Media Tracking”
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“Suits Allege Promos Used on ‘Apprentice’ and Other Shows Violate Lottery Rule”
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“Big media companies should try to acquire Facebook,” advises Pali Research analyst Richard Greenfield. “The knowledge that could be harvested from Facebook would appear to be the most valuable data in the history of the media world.”
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“Time Inc. to use online advertising firm Quigo to provide text-based advertising on its magazines’ Web sites. The company expects it to generate about $100 million in ad revenue during the first three years of the partnership.”
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The Value of Search in The Digital Media Ecosystem
28 06 2007
David Berkowitz has a great post containing five insights on the value of search in Digital Media. Here’s a taste:
- As campaign budgets drop, the share that’s digital rises.
- TV beats the Web in research studies.
- Use search to create demand, not just capture it.
- Bigger than Roddick vs. Federer: core vs. mass.
- When it’s time to launch a site, pre-launch it with a coming-soon page to give engines a chance to spider it.
Jump to David’s blog for the details.
Technorati Tags: Marketing, Online Marketing, Search Engine Marketing, Search Engine Optimization, SEM, SEO, David Berkowitz, 360i, Demand Creation, Mass Media, Online Media, Digital Media, Research, Advertising, Online Advertising, Advertising Budgets
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Categories : Advertising, Brand Development, Brand Experience, Communication, Creativity, Management, Media, Online Marketing, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Tech, Trends
links for 2007-06-29
28 06 2007-
“I don’t really have a reason to blog about today being my birthday, but I simply love the card that John Federico sent me; very timely, very funny:”
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National Study on the Internet
28 06 2007
I was contacted recently by a researcher at Stony Brook University in New York. He asked that I make available to readers an opportunity to participate in a national study of how people make sense of the information they encounter on the Internet.
The survey takes roughly 10 minutes or so to complete, and responses are completely anonymous. Participants will be eligible to enter a raffle for a $50 Gift Certificate to Amazon.com, compliments of the student and the University.
Please take a few moments to complete this survey which can be found here.
Note: This study has been approved by Stony Brook University’s Committee on Research Involving Human Subjects.
Technorati Tags: Research, Internet, Stony Brook University, SUNY Stony Brook, Todd Hartman, Psychology, Survey, Amazon, Gift Certificate, Information Processing
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Categories : Communication, Facts & Figures
Amazon Askville
28 06 2007
This morning I received an invitation to Amazon Askville, a free question and answer marketplace that is a wholly owned subsidiary of Amazon.com.
“Marketplace” might be the wrong descriptor as it’s free to ask or answer a question. However, participants do earn “Experience Points” which allows them to build a reputation within this community.
Of course, not all members of the community are equal at all times. The concept of earning (and learning) “Superpowers” shifts the whole Q & A marketplace concept to that of a game.
1. What are superpowers?
Superpowers are special powers and privileges that users can use on Askville. To be eligible to get superpowers you must reach at least level 1 in any topic (you do this by answering enough questions, which will earn you experience points, in a topic to reach level 1). Whenever you reach a new level, you will have the ability to learn additional superpowers for that level. For example, once you have reached level 2 in any topic you will be allowed to learn a maximum of two “level 1″ superpowers and one “level 2″ superpower (see chart here).
We currently offer two Superpowers in both Level 1 and Level 2:
- Voting Authority Superpower (Level 1 & 2)
- Coin Earning Multiplier Superpower (Level 1 & 2)
Surprisingly, Amazon is trying to monetize the site using Google AdSense. I’m assuming this is because their ClickRiver Ads system is optimized for the Amazon.com ecommerce store.
The site is in direct competition with Yahoo! Answers.
Technorati Tags: Amazon Askville, Amazon, Amazon.com, Yahoo Answers, Questions, Answers, Google AdSense
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Categories : Advertising, Brand Development, Brand Experience, Communication, Creativity, Media, Trends
links for 2007-06-28
27 06 2007-
“Rumor has it that Apple has licensed Exchange Active Sync after all, so let the Direct Pushing begin.”
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“Kiptronic’s video advertising insertion technology launches with CondéNet (Wired, epicurious.com) as its first major user.”
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To control wind noise, I made a windscreen for my compact’s microphone from the gauze-like padding of a band-aid. Taped over the mic’s tiny port, the “screen” does an admirable job of muffling, even eliminating, the sound of wind from my videos.”"
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Tap. Tap. Double Tap.
27 06 2007The iPhone demo reduced to its bare essentials. 
Technorati Tags: Apple, iPhone, Demo, Video, Howto, Funny, Humor
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Categories : Apple, Brand Experience, Gadgets, Media, Online Marketing, Tech, Trends, Wireless, iPod
Contemplating a Home Media Center
26 06 2007
After getting an HDTV for my birthday, I’ve been wondering how to handle all types of content - hi-def or otherwise. After much consternation, I think I’ve settled on a solution for a home media center:
- HD Tuner/DVR from Comcast. I was debating whether or not to buy a TiVo with CableCard support, but I’ve decided to continue using this for now. You can’t beat the price, regardless of the crappy software.
- Upconverting DVD Player. Purchased one this weekend at BestBuy. At times, the difference can be either dramatic or “meh.” It definitely improves the quality, though.
- Apple TV. Yes, I was debating whether or not to get a Mac mini to use as a DVD player/media server. However, given that I’ve got nearly a terabyte of external firewire storage hanging off the old G4 upstairs, I’ve decided to store it there and encode my DVD’s in a format that’s optimized for the Apple TV.
At the moment, that’s only 720p. Hopefully that will improve over time, since this sucker’s got 64 mb of dedicated VRAM. Of course, I have to hope that my ‘G’ wi-fi will provide enough bandwidth. If not, I’ve been investigating Powerline Networking gear.
Given that I’ve just made myriad gadget purchases, buying an Apple TV right now will have a very low WAF. I’ll wait a couple of months to improve my score.
Technorati Tags: HDTV, High Definition Television, Westinghouse LVM-37w3, Westinghouse, LCD, Gadgets, Televisions, Comcast, Upconverting DVD Player, Apple TV, Powerline Networking, Wi-Fi, WiFi, DVD, Media Center, 720p, PowerMac G4, Hardware, Storage, Firewire, iTunes, Movies
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Categories : Apple, Gadgets, Management, Media, Tech, Trends, Wireless
