The Value of Search in The Digital Media Ecosystem

28 06 2007

David Berkowitz has a great post containing five insights on the value of search in Digital Media. Here’s a taste:

  1. As campaign budgets drop, the share that’s digital rises.
  2. TV beats the Web in research studies.
  3. Use search to create demand, not just capture it.
  4. Bigger than Roddick vs. Federer: core vs. mass.
  5. When it’s time to launch a site, pre-launch it with a coming-soon page to give engines a chance to spider it.

Jump to David’s blog for the details.

Technorati Tags: , , , , , , , , , , , , , , ,

Bookmark to:
Add 'The Value of Search in The Digital Media Ecosystem' to Del.icio.us Add 'The Value of Search in The Digital Media Ecosystem' to digg Add 'The Value of Search in The Digital Media Ecosystem' to FURL Add 'The Value of Search in The Digital Media Ecosystem' to blinklist Add 'The Value of Search in The Digital Media Ecosystem' to My-Tuts Add 'The Value of Search in The Digital Media Ecosystem' to reddit Add 'The Value of Search in The Digital Media Ecosystem' to Feed Me Links! Add 'The Value of Search in The Digital Media Ecosystem' to Technorati Add 'The Value of Search in The Digital Media Ecosystem' to Yahoo My Web Add 'The Value of Search in The Digital Media Ecosystem' to Newsvine 

« links for 2007-06-29 links for 2007-06-30 »


Actions

Informations

One response to “The Value of Search in The Digital Media Ecosystem”

29 06 2007
David Berkowitz (17:22:18) :

Thanks, John!

Leave a comment

You can use these tags : <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

*
To prove you're a person (not a spam script), type the security word shown in the picture.
Anti-Spam Image


Clicky Web Analytics