June 30th, 2008links for 2008-07-01
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“…instead of a written email warning for the problem to be fixed within the next 3 days…now they are stopping ad serving from the entire domain instead, and it can take several weeks to re-check the site to make sure all the problems are fixed.”
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“…factors are driving networks, major publishers, and social media players to re-tune themselves for transparency, better segmentation and targeting, and inventory quality.”
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comScore CEO Magid Abraham said, “If you’re a sophisticated advertising agency, you still need a neutral, third-party tool like ours. “This may make us a lot more friends in the long run.”
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“”Hancock,” will be a Web-only release, before making it available on DVD. …it can only be screened on a Sony Bravia TV with a Web connection…”
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“Verizon Wireless will bring the Rhapsody subscription music service to subscribers today in a $15-a-month, unlimited-downloading plan…”
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“I often hear from companies that want to “be social” or “hire a blogger.” Usually, there hasn’t been any effort put into the question of what they’d like to accomplish from the effort, so I send out the following…”
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